White Paper
Digital Promotions Report: Your Guide to Building High-Performing Promotion Campaigns

When it comes to driving engagement, leveraging promotions has always been an advertisers’
first choice. Today, as it expands to the digital format, campaigners must indulge in data-driven
capabilities to fine-tune strategy and maximize promotion performance.
Here’s the latest “Digital Performance Report” that shares unique insights on variables brands
can manipulate to design outstanding performance campaigns. Plus, you will discover:
• 5 key variables of promotion performance
• 3 important phases of the promotion journey
• Research insights to put findings into action