Necessity is the mother of all inventions they say. And there couldn’t be a better example than Amazon’s Amazon Web Services (AWS) that better explain this phrase.

Curious to know how it all started? How did Amazon Web Services become the name that every small and big business talks so highly about? In fact, the survival of many businesses today is largely dependent on AWS. Let’s deep dive into the interesting story of the inception of AWS.

The ‘Why’ and the ‘How’…

Back then in 2000 when Amazon was just Amazon, a struggling eCommerce company striving hard to navigate the sudden growth it was experiencing started building solid internal systems to deal with the same. And that my friend was the foundation of the American Web Services that we all know as AWS today. Little did they know that what began as exposing key infrastructure services to businesses in the form of web services would slowly give birth to what is widely known as cloud computing today.

AWS was first to market with a modern cloud infrastructure service when it launched Amazon Elastic Compute Cloud in August 2006. Surprisingly, it had no competitors back then. And today, AWS is the world’s number 1 cloud infrastructure company that has garnered more than 30% of the market with approximately a $10 billion run rate and more. Though Microsoft, IBM, and Google are trying their best to level up – AWS is still leading the pack with a fair margin.

Talking about leading the pack, Gartner Research positioned AWS in the Leaders quadrant of the new 2021 Magic Quadrant for Cloud Infrastructure & Platform Services (CIPS) because of its standardized, highly automated offerings.

Undoubtedly, Amazon Web Services (AWS) is the world’s most comprehensive and broadly adopted cloud platform, offering over 200 fully-featured services from data centers globally. To further elaborate, its cloud computing platform is a combination of all these 3 – infrastructure as a service (IaaS), platform as a service (PaaS), and packaged software as a service (SaaS) offering.

Did you know?

AWS was one of the first companies to introduce a pay-as-you-go cloud computing model – one of the reasons why customers love them so much. Not just that, AWS offers many different tools and solutions for enterprises and software developers that can be used in data centers in up to 190 countries.

That is, the Amazon Web Services Cloud spans 81 Availability Zones within 25 geographic regions around the world, with announced plans for 27 more Availability Zones and 9 more AWS Regions in:

  • Australia
  • Canada
  • India
  • Indonesia
  • Israel
  • New Zealand
  • Spain
  • Switzerland
  • United Arab Emirates (UAE)

And industries ranging from advertising and marketing, financial services, game tech to media and entertainment rely on AWS today.

So, what’s the deal?

AWS gives you the power to launch a new or your existing business model and turn capital infrastructure expenses into variable costs. In other words, you no longer need to plan and procure servers or IT resources weeks in advance. Because with AWS in place, you can access servers and your IT resources whenever you need them, thereby, helping you deliver exceptional business results at a lower cost.

There is nothing that AWS cannot provide today. Whether you’re looking for compute power, database storage, content delivery, or other functionality, AWS has the services to help you build sophisticated applications with increased flexibility, scalability, and reliability.

As a result, they have millions of customers from across the globe. Simply put, countless organizations including government agencies, educational institutions, largest enterprises, and the fastest-growing startups are using AWS today to:

  • Lower costs
  • Become more agile, and
  • Innovate faster

Why should you choose Amazon Web Services?

  • Cost savings: AWS offers a pay-as-you-go approach for pricing. And pricing for each service is unique and affordable.
  • Unique products – AWS has over 200 fully featured services for a wide range of technologies, industries, and use cases.
  • Secure – It offers comprehensive security capabilities to satisfy the most demanding requirements.
  • Compliant – Amazon Web Services provides rich controls, auditing, and broad security accreditations.
  • Hybrid – With AWS in place, you can build hybrid architectures that can extend your on-premises infrastructure to the Cloud.
  • Scalable – It helps you access as much or as little as you need. And scale up and down as required with only a few minutes’ notice.

Amazon has proven itself then and now…

Be it changing the retail landscape for the good or should I say ruling? 😛 to introducing computing to the world, Amazon has created itself a place in the world that cannot be replaced by any other entity. Only time will tell us what more innovative developments/services it will bring to the world!

Also, read – The Rise of Cloud kitchen: Everything You Need to Know